Discover Parmigiani Fleurier’s 2026 Novelties
Celebrating thirty years of independent watchmaking
10TENLABS
+966 56 856 5501
info@10tenlabs.com
Laysen Valley Building 10King Khalid Road
12329 Riyadh, Saudi Arabia
Opening hours
| Monday | 10:30 am – 10:30 pm |
|---|---|
| Tuesday | 10:30 am – 10:30 pm |
| Wednesday | 10:30 am – 10:30 pm |
| Thursday | 10:30 am – 10:30 pm |
| Friday | 4:30 pm – 11:00 pm |
| Saturday | 11:00 am – 11:00 pm |
| Sunday | 10:30 am – 10:30 pm |
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View location detailsFounded in 1996 by master watchmaker and restorer Michel Parmigiani, Parmigiani Fleurier is an independent Swiss Haute Horlogerie Maison rooted in the culture of high horological restoration, the discipline of understanding and perpetuating the mechanical arts before imagining what comes next.
Supported by the Sandoz Family Foundation and anchored in its vertically integrated Pôle Horloger, the Maison draws on a rare concentration of specialist expertise spanning movements, components, cases and dials. This depth of industrial and artisanal knowledge affords Parmigiani Fleurier exceptional creative and technical freedom to pursue its own vision of contemporary Haute Horlogerie.
Its watchmaking ranges from the distilled purity of TONDA PF and the sartorial character of TORIC to exceptional movements, world-first complications and rare Objets d’Art, each an expression of mechanical intelligence, craftsmanship, proportion and restraint.
This is Parmigiani Fleurier’s vision of Private Luxury: not a luxury of display, but of discernment. Created for connoisseurs who value knowledge, substance and individuality, it is a contemporary expression of Haute Horlogerie conceived for tomorrow’s purist.